From USD 177.39Bn to 273.06Bn: Dietary Supplements Market Set for Steady Growth by 2032

Dietary Supplements Market Overview

The market for dietary supplements was estimated to be worth USD 177.39 billion in 2024. From 2025 to 2032, the market is projected to increase at a compound annual growth rate (CAGR) of 5.54%, reaching almost USD 273.06 billion.

Dietary Supplements Market Scope and Methodology:

The Dietary Supplements market research provides comprehensive information on significant aspects, including those that are expected to drive the industry’s growth and upcoming challenges. The competitive environment of the industry, the products marketed by well-known companies, and the investment potential in the Dietary Supplements market will all be thoroughly understood by stakeholders. The study covers both the qualitative and quantitative components of the sector. A comprehensive examination of the competition for the Dietary Supplements Market is included in the scope of the MMR report.

The report offers a number of new requirements, each with a thorough justification. The Dietary Supplements Market was created by consulting both primary and secondary sources of information, including government documents, websites, annual reports, and the opinions of other professionals and academics.

Dietary Supplements Market Regional Insights

This study includes a comprehensive analysis of all pertinent data, including market size, growth rate, and import and export by region. The research’s geographic analysis makes it possible to comprehend the Dietary Supplements market situations in various nations. The Dietary Supplements market is made up of the markets in North America, Europe, Asia Pacific, Latin America, Africa, and the Middle East.

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Dietary Supplements Market Segmentation

By Ingredient

Botanicals
Vitamins
Minerals
Amino Acids
Enzymes
Others

These supplements, which come in different forms, include vitamin D (cholecalciferol), vitamin B (folic acid), vitamin C (ascorbic acid), and vitamin A (carotenoids and retinols). While vitamin E aids in DNA repair and immune system fortification, vitamin A is essential for maintaining eye health and boosting the immune system. During the forecast period in the dietary supplements market, these products are anticipated to be used more frequently, particularly by working professionals and athletes. They are projected to be eaten in the form of multivitamin tablets, powders, and liquids.

By Product

Tablets
Capsules
Powder
Liquids
Soft Gels
Gel Caps

The market for dietary supplements was held by the tablet category in 2024. Dominance with a roughly 44% revenue share. Because tablets have a longer shelf life, the category is more cost-effective, which accounts for their domination. Because they are convenient to use and provide accurate quantities, tablets allay patients’ worries about measuring their medications. Furthermore, tablets are long-lasting and durable, giving market participants the freedom to produce goods in a range of dosages. It is anticipated that consumers’ long-standing familiarity with tablets will further propel this market’s expansion.

By Application

Additional Dietary Supplements
Medicinal Dietary Supplements
Sports Nutrition

By End-User

Infants
Children
Adults
Pregnant Women
Old-Aged

With 47.2% of total sales, adults led the market for dietary supplements. Adults’ use of dietary supplements is expected to rise as a result of nutritional deficiencies brought on by their demanding work schedules and changing lifestyles. The market is expected to grow as the prevalence of obesity, diabetes, cardiovascular disease, and other related conditions among adults worldwide rises. The need for nutritional supplements such proteins, vitamins, and amino acids is expected to rise during the projection period as sports gain more attention as a professional occupation.

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Dietary Supplements Market Key Players

North America Dietary Supplements Market Leading Players:
1. Abbott Laboratories – (USA)
2. Amway Corp. – (USA)
3. Archer Daniels Midland Co. – (USA)
4. Carlyle Nutritionals LLC – (USA)
5. Herbalife International of America Inc. – (USA)
6. Natures Sunshine Products Inc. – (USA)
7. Natures Way Products LLC – (USA)
8. NOW Health Group Inc. – (USA)
9. Nu Skin Enterprises Inc. – (USA)
10. NutriGold Inc. – (USA)
11. Orgenetics Inc. – (USA)
12. Pfizer Inc. – (USA)
13. Church & Dwight Co. Inc. – (USA)
14. The Clorox Company – (USA)

Europe Dietary Supplements Market Leading Players:
1. Arkopharma Laboratories – (France)
2. Bayer AG – (Germany)
3. Glanbia plc – (Ireland)
4. Haleon Plc – (United Kingdom)
5. Reckitt Benckiser Group PLC – (United Kingdom)
6. Sanofi SA – (France)
7. GlaxoSmithKline plc – (United Kingdom)
8. Danisco A/S (DuPont) – (Denmark)

APAC Dietary Supplements Market Leading Players:
1. Suntory Holdings Ltd. – (Japan)
2. Otsuka Holdings Co. Ltd. – (Japan)
3. Himalaya Global Holdings Ltd. – (India)

Key questions answered in the Dietary Supplements Market are:

• What is Dietary Supplements ?
• What was the Dietary Supplements market size in 2023?
• What is the growth rate of the Dietary Supplements Market?
• Which are the factors expected to drive the Dietary Supplements market growth?
• What is the CAGR at which the Dietary Supplements market will grow during the forecast period?
• What are the different segments of the Dietary Supplements Market?
• Which is the fastest growing region in the Dietary Supplements market?
• What growth strategies are the players considering to increase their presence in Dietary Supplements ?
• What are the upcoming opportunities and trends for the Dietary Supplements Market?
• What are the recent industry trends that can be implemented to generate additional revenue streams for the Dietary Supplements Market?
• Who are the leading companies and what are their portfolios in Dietary Supplements Market?
• What segments are covered in the Dietary Supplements Market?
• Who are the key players in the Dietary Supplements market?

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Key Offerings:

• Past Market Size and Competitive Landscape (2018 to 2022)
• Past Pricing and price curve by region (2018 to 2022)
• Market Size, Share, Size & Forecast by different segment | 2024−2030
• Market Dynamics – Growth Drivers, Restraints, Opportunities, and Key Trends by Region
• Market Segmentation – A detailed analysis by segment with their sub-segments and Region
• Competitive Landscape – Profiles of selected key players by region from a strategic perspective
  • Competitive landscape – Market Leaders, Market Followers, Regional player
  • Competitive benchmarking of key players by region
• PESTLE Analysis
• PORTER’s analysis
• Value chain and supply chain analysis
• Legal Aspects of Business by Region
• Lucrative business opportunities with SWOT analysis
• Recommendations

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