When it comes to breathtaking landscapes, cinematic natural lighting, and versatile shooting environments, few places rival the visual richness of Iceland. Over the past decade, this Nordic island has become one of the world’s most in-demand locations for filmmakers, brands, and content creators. Whether you’re producing a high-end commercial, a documentary, or a corporate film, video production in Iceland offers a one-of-a-kind visual palette that enhances storytelling like nowhere else.
At the heart of this creative frontier stands Hero, a leading production company in Iceland committed to helping clients bring their vision to life through expertly managed, creatively driven productions.
Why Iceland is a Magnet for Global Video Productions
Iceland is more than just a backdrop—it’s a character in your story. The country’s unique geological features—volcanoes, glaciers, black sand beaches, geysers, fjords, and waterfalls—can mimic both Earth and alien worlds, giving your production a cinematic edge.
Moreover, Iceland’s manageable size and infrastructure make it possible to shoot a range of locations in a short time span. In one day, you can film beside a glacier in the morning, a mossy lava field by midday, and a waterfall at sunset—all without ever leaving the island.
This efficiency, paired with stunning visuals, has made video production in Iceland a top choice for filmmakers from across the globe.
Hero: Your Trusted Production Partner in Iceland
As a top-tier production company in Iceland, Hero provides a full suite of video production services, customized to the needs of each client. From small indie projects to large-scale international commercials, we’ve built a reputation for excellence, flexibility, and creative collaboration.
We believe Iceland’s landscapes are meant to be explored through the lens, and our mission is to help you capture them with precision, safety, and artistry. Hero is more than just a crew—we’re your production partner on the ground.
Comprehensive Video Production Services from Hero
Hero offers end-to-end video production in Iceland, from ideation to final edit. Whether you’re arriving with a complete storyboard or just a creative seed, we provide the tools, talent, and infrastructure to bring it to life.
Our services include:
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Creative Development – Scriptwriting, storyboarding, and concept design
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Production Management – Scheduling, budgeting, logistics, and permits
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Filming & Direction – Camera crew, directors, production assistants, and equipment
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Post-Production – Editing, sound design, color grading, and VFX
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Drone and Aerial Footage – Certified operators with stunning results
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Location Scouting – Access to the most cinematic and off-the-beaten-path sites in Iceland
As a full-service production company in Iceland, Hero is equipped to handle productions of any size or complexity.
Iceland’s Iconic Locations: A Visual Goldmine
From major feature films to travel content, Iceland’s landscapes continue to capture imaginations. Here are some of the most sought-after locations Hero can help you access:
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Skógafoss Waterfall – Ideal for dramatic slow-motion scenes
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Reynisfjara Black Sand Beach – A hauntingly beautiful coastal location
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Jökulsárlón Glacier Lagoon – Dreamlike icebergs that float through cinematic frames
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Þingvellir National Park – Rich in history and epic visuals
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Landmannalaugar Highlands – Colorful mountains and geothermal areas
Our local team at Hero ensures you have the right permits, access, and support to film in these—and many other—locations.
The Advantages of Hiring a Local Production Company in Iceland
Working with a local production company in Iceland like Hero offers numerous benefits beyond convenience. Here’s why our clients choose us:
Deep Local Knowledge
Iceland’s weather, roads, and terrain can be unpredictable. With Hero’s local expertise, you can anticipate and overcome these challenges, keeping your shoot on schedule and on budget.
Strong Industry Relationships
We maintain close relationships with Iceland’s Film Commission, local authorities, vendors, and talent agencies, allowing for smoother permitting, faster approvals, and better pricing.
Logistics Mastery
We handle transport, accommodation, meals, equipment rental, and local crew so you don’t have to. You show up to shoot; we handle the rest.
Cultural and Environmental Sensitivity
Iceland’s ecosystem is delicate. Hero adheres to strict sustainability practices, ensuring your production respects both local communities and the environment.
How Iceland Supports International Film and Video Projects
One of the biggest advantages of video production in Iceland is the country’s commitment to welcoming filmmakers. Iceland offers:
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Up to 35% Reimbursement on production costs through its film incentive program
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Experienced Multilingual Crews who have worked on everything from indie films to Hollywood blockbusters
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Safe Working Environment with modern healthcare, connectivity, and low crime
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Efficient Permit Processing, often achievable in a matter of days
At Hero, we guide you through the financial and legal frameworks so you can take full advantage of what Iceland offers.
Hero’s Equipment and Talent Resources
You don’t need to ship your gear halfway around the world. Hero provides access to industry-standard camera, lighting, and grip equipment right here in Iceland. Our inventory includes:
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Arri, RED, and Sony cameras
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Full lens kits (anamorphic and spherical)
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Drones and stabilizers
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Portable lighting for remote locations
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Audio and field recording gear
Additionally, we offer a roster of talented professionals—from directors and cinematographers to gaffers and editors—ensuring every aspect of your project is handled with skill and care.
Seasonal Shooting Tips for Iceland
Timing is everything. Here’s what to consider when planning your shoot with Hero:
Summer (May to August)
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Nearly 24 hours of daylight
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Easier access to remote regions
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Ideal for lush landscapes, hiking scenes, and coastal visuals
Winter (November to February)
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Magical snow-covered settings
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Opportunity to film the Northern Lights
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Shorter daylight hours but unique light conditions
Shoulder Seasons (March–April, September–October)
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Fewer tourists
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Unpredictable weather, but visually interesting
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Greater crew availability
Hero helps you choose the best time and strategy for your production goals.
Sustainability and Responsibility in Icelandic Productions
Hero is committed to minimizing the environmental impact of every project. Iceland’s natural beauty is not just a resource—it’s a treasure to be protected. That’s why we:
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Use eco-conscious transportation and energy sources
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Partner with sustainable vendors
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Minimize single-use plastics on set
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Leave no trace at filming locations
As a conscientious production company in Iceland, we make sure your story is told responsibly.
Hero’s Recent Projects and Collaborations
Over the years, Hero has partnered with a range of clients—from global brands and streaming platforms to tourism agencies and NGOs. Some of our recent work includes:
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A documentary for a European network filmed across Iceland’s geothermal regions
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A fashion brand’s winter campaign shot in the snowy Highlands
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A drone commercial capturing Iceland’s coastline for a tech client
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A branded travel series showcasing hidden gems around the Ring Road
Each project, regardless of scope, receives the same commitment to quality, safety, and creativity that defines Hero’s reputation.
Budgeting Your Iceland Video Production
Every project is unique, and costs vary depending on crew size, location, shoot duration, and equipment needs. However, Iceland is often more affordable than people think—especially with the 25–35% film rebate.
Hero offers custom quotes and transparent budgeting to help you get the most value from your investment. We’re happy to work within your budget while maximizing production quality.
Ready to Start? Hero is Here to Help
If you’re planning a video production in Iceland, partnering with Hero ensures a smooth, professional, and creatively fulfilling experience. From initial scouting to final delivery, we’re your boots-on-the-ground team with the experience, network, and passion to make your production shine.
Whether you’re producing a commercial, travel doc, branded series, or social content, Hero is the production company in Iceland that brings your story to life.
Let’s talk. Contact us today to schedule a free consultation and take the first step toward your next great production adventure.
Final Thoughts: Create with Confidence in Iceland
The rise of video production in Iceland reflects the global demand for authenticity, beauty, and cinematic scale. With nature as your backdrop and Hero as your production partner, you can push creative boundaries and craft stories that resonate.
